Search engine optimization is an essential element to the success of most online businesses. Research shows that approximately 70% of search engines users only look at the results on the first page. Getting a website to the first page, and keeping it there, is an ongoing effort that involves choosing the proper keywords and then constantly tracking their progress in the rankings. It also requires the knowledge of who is mentioning it and what other websites are linking to it in order to monitor its overall online footprint. Read more here: Google Page Rank
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